Ritter Insurance Marketing, Craig Ritter

Highmark Sues UPMC over Ad Campaign

The story is from the Pittsburgh Tribune-Review.  Highmark is looking for injunctive relief to block University of Pittsburgh Medical Centers (UPMC) from airing ads which talk about the termination of portions of their contract with Highmark in June of 2012.

UPMC is considered a very important medical provider in the Pittsburgh market.

Posted by filed under Highmark, News, Pennsylvania .

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