This was very surprising to me, but the merger has been called off due to the requirement of the PA state DOI for Independence Blue Cross and Highmark to relinquish the Blue Cross trademark in order to approve the merger. The would have allowed another company to take the Blue Cross trademark virtually state-wide. Both [...]
Archive for January 21st, 2009
Breaking News! Independence Blue Cross and Highmark Blue Cross/Blue Shield Merger Called Off
Posted in News on January 21, 2009 | 2 Comments »
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